2012 is shaping up to be a very different kind of year for me selling real estate in the Iowa City area. This year for the first time I’m representing more sellers than buyers. As it turns out, all the experience I gathered helping buyers in the past five years means I have a good grasp of what buyers want and am able to help sellers by sharing that knowledge with them.
Knowing what buyers want is ultimately what you need to know when you’re selling your home in Iowa City. 
Selling a house is really no different to selling any other commodity. Nike researches what the consumer wants before they release their new shoe line. I’m certain Andy Murray didn’t go onto the court on Sunday and win Olympic Gold with just any tennis racket. No smart company puts their product on the market without first figuring out what the consumer wants. When it comes time to sell your house in Iowa City you need to do the same thing.
How can I help you with that? Well, the first thing we do is look at the data. Yes, I know, this is the boring bit. You could call 10 Realtors in Iowa City for a free CMA and ultimately you’d be no wiser on how to get your house sold. All you’d know is what houses sold and when. There could be a bunch of different reasons why a house sold when it did. Can you replicate those exact conditions? Probably not.
So why do you need the data then? You need the data as the starting point. It gives you a base line and something to go on. That’s the easy bit, you could probably do that on your own. It’s understanding the inner workings of the Iowa City real estate market that you need a Realtor for. That’s my specialty. I look at the bigger picture and help you form a plan to get your home sold.
Are you ready to get your home sold? Give me a call at 319-400-0268 for a free in home consultation. I promise it will be worth your while.
